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Corporate Branding

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Affinity Digital Head Office: +44(0)1872 321177
 

Corporate Branding

Corporate Identity is the first stage in the process of brand creation. From brand management to identity systems, we create solutions that lead to successful strategies in making your mark. 

The team at id media are experienced in dealing with some of the countries leading household names. From initial logo design and brand usage guidelines, right through to corporate stationery and marketing material. Creating a voice that speaks above the competition, above the market confusion, id media will develop the elements that capture the hearts and minds of your target audience. It’s with our vision that we distill complex business goals and strategies into understandable, unified concepts.

 

 

Getting the right corporate branding for the message that you want to convey is definitely an art form. It’s a subtle combination of getting all the right elements to balance and exist in perfect harmony; type, graphics, colours, textures etc. It’s not a job that is easily done. Just take a look around you when you’re next driving through town or flicking through a magazine. Which logos or adverts look strong? And why? How could you do the same for your company?

 

There are many questions to ask... id media asks the questions that give you the answers. With the right ‘corporate’ image, the perception could be that your ‘one-man-band’ is a multi-national trading company, or your multi-national food production company is a cottage industry. It’s all about giving your customers the right impression.

 

At affinity we believe in storytelling as the foundation of a great brand. Our expertise is in taking a holistic 5D approach to creating brand vision, narrative, creative and visual expression and transformational employee and consumer behaviour that influences culture and create communities. Smart brand thinking delivering powerful, long-lasting commercial effect.